Mobile is definitely the “hot” thing now in marketing — and life.
Below is a pretty interesting Slide Deck (50 Amazing Facts About Mobile Marketing) from Jamie Turner, founder of the 60 Second Marketer and co-author of “How to Make Money with Social Media” and “Go Mobile.” (affiliate links)
Some of the stats:
- 1 in 10 American adults have texted a charitable donation from their phones.
- 16 percent of smartphone users have made a purchase because of a marketing message received on their phone.
- 87 percent of smartphone users would scan a QR code to get a coupon, discount or deal.
- And this is a huge one if you have your own brick and mortar operations… of the 95 percent who looked up local information, 59 percent visited!