You’ve heard that the “money is in the list,” meaning that the larger your email list the more money you should make.

But how do you engage with your list? And how do you get your list to open your email? Is there a “best” time to email your list?

According to the Get Response blog, sending newsletters during readers’ top engagement times of 8-10 a.m. and 3-4 p.m. can increase their average open rates and CTR by 6%.

However, optimizing email timing takes more than awareness of top engagement times. Get Response adds that it’s a combination of many factors, including knowledge of time zone differences, your subscribers’ daily routines and the practices of other marketers.

Check out the Infographic below for some interesting statistics.

From the Get Response blog.