How Digital Marketing Will Change in 2020
According to Neil Patel, half the searches in 2020 will be voice search (Comscore). Facebook reach is continually going down. Instagram reach and LinkedIn reach are also starting to go down. And everyone’s doing stories, and everybody also now has live.
So how do you stand out with your content and your marketing?
In this video, Patel breaks down how digital marketing will change in 2020, and what you should do for now.
We're in a new year and a new decade. So how will digital marketing change in 2020? #NeilPatel has 7 digital marketing trends to look for in 2020 -- and some you won't like! Click To TweetI found his third trend interesting. Patel says that search traffic will decrease dramatically on mobile.
“On mobile devices these days, there’s more search snippets that are appearing and appearing. This is going to cause your mobile traffic to decrease.
“So what I want you to do is use structured markup on your site, which will help you get the rich snippets, which will help you get more voice search traffic, which will help combat the decreasing mobile organic traffic.”
What do you think about that?
To learn more about this trend prediction — as well as six others — be sure to watch the video below.