Marketing Monday: Direct Mail
Why Direct Mail Is Crushing Digital Marketing (And How Small Businesses Can Cash In) Picture this: A local business grows by 239% during a global pandemic. What marketing trick did they use? TikTok ads? Google…
USPS Adds Second Ounce for Free
Thought I'd touch tonight on mail, not email, but direct mail. Remember it? You know, that stuff that arrives in your mail box! Before we hit some of the important news, I found this story…
If It’s Important, Mail it, Don’t Email it
Here's an interesting quick read about direct mail. Yeah, you know, the stuff that arrives in your physical mail box, not the electronic in box. This article on Print Buyers International references Karen McCormick, President…